Bling flat side crank bait has an intense sction. It is incorporated a lip made by a circuit board and center of gravity transfer system in this crank bait to give the response that begins to make action quickly then if you start reeling.  Anyone who loves flat sided crankbaits will love the high pitch action of the Bling 55.  Nothing like showing the fish something they have never seen before.  The Bling 55 is 2.2 inches in length, weights 3/8 oz. and has a diving depth of 4 feet.